Welcome to the COUP Communication Consultant. This page exists to help professionals and people leaders to develop high-impact, persuasive communication using the CARDS structure: Context, Aim, Reason, Decisive Action, Support.
How it works
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Thought Starters -Sample questions
How do I convince my boss to support my proposal for a new project or initiative?
What’s the best way to ask for a raise or promotion and actually get it?
How can I persuade a skeptical client or prospect to choose our firm over the competition?
How do I influence the board or senior leadership to back a major strategic move (e.g., an acquisition, divestment, or pivot)?
What’s the most effective way to motivate frontline staff to adopt new compliance standards or embrace change?
How can I get a resistant team member or colleague to buy into a new way of working or adopt a new tool/process?
When you're done
Don’t expect the generated draft to be perfect.
Read the words aloud and notice what arises. What feels congruent? What feels more certain?
- Read the narrative to another person. Notice how convincing you feel. Seek feedback on the impact of the narrative and yoour delivery of it.